Website design and content production
About Market IQ principal Lyle Jenish
Lyle Jenish is president and owner of Victoria, Canada-based Market IQ, a Canadian firm specializing in Internet marketing, data analysis, search engine optimization, copy writing and offering publishing and creative services.
Lyle works with and advises numerous companies on Internet marketing, sales and promotional strategies that generate traffic and sales leads. Through careful copy writing, innovative creative services, proven Internet marketing strategies, precise data analysis and careful data collection, Market IQ’s clients build sales leads databases which are then quantified and qualified. Market IQ then provides strategies on marketing back to these valuable resources, converting leads into customers.
Market IQ has a diverse North American client base, including life and critical insurance companies and agents, travel companies, educational institutions, immigration businesses, real estate firms and individual realtors, franchise corporations, business consultants and book publishers.
Prior to launching his Internet marketing and creative firm, for over 15 years Lyle worked in print media and broadcast television, as a reporter, feature writer, managing newspaper editor and news assignment editor. Lyle worked for a number of media outlets, including The Globe and Mail, Report on Business magazine, National Post, Black Press Ltd., Canwest Media Inc. and a number of British business magazines. As a feature writer with The Globe and Mail's Report on Business magazine, Lyle was a National Magazine Awards finalist in the investigative journalism category.
About Market IQ writer & editor Keith Norbury
Keith Norbury is an award-winning journalist and communications consultant based in Victoria, B.C.
Keith's writing has appeared recently in such publications as the Times Colonist newspaper, Douglas Magazine, Boulevard Magazine, Calgary’s Avenue Magazine, and Prairies North Magazine. He has also worked of late as a business reporter and editorial writer for the Times Colonist. As a consultant, his clients have included Royal Roads University, Natural Resources Canada, and Capamara Communications. He is also the founding editor of a new trade publication, Crane & Hoist Canada.
Before embarking on a freelance career, Keith spent over 20 years as an editor and reporter with community newspapers on Vancouver Island, most recently as regional editor for Black Press in Victoria and as editor of the Victoria News for three years. That followed nearly 13 years as editor of the Goldstream News Gazette and six years as a reporter/photographer with the Cowichan News Leader in Duncan. He has also been a staff writer with Monday Magazine and with the now-defunct Peninsula Free Press. Over the years, his writing and photography have appeared in many other publications, including the Vancouver Sun, B.C. Report, Victoria’s Business Report, and the Business Examiner.
Keith has won more than a dozen national and provincial journalism awards, including best columnist on a B.C. community newspaper, best national editorial writer for a Canadian community newspaper, best editorial feature writer, best environmental editorial writer, and for best colour photograph. He has also been a runner up or finalist for several other honours, such as for opinion writing at the B.C. Newspaper Awards. In addition, his newspapers have garnered numerous accolades under his editorship. Most recently, the Victoria News was judged best community newspaper in the country in its circulation category. The paper’s Best of the City guide also twice won the prize for the top special section in the country.
As a longtime member and former director of the Victoria Press Club, Norbury is well-connected in media circles in the provincial capital. He has been a frequent guest on Shaw TV’s opinion panel and has appeared as a media commentator on CFAX radio. Norbury has been a guest speaker at journalism classes at the University of Victoria and the Western Academy of Photography as well as a presenter and participant at Black Press editorial conferences. He has also been a judge of journalism competitions of the Canadian Community Newspaper Association and Black Press.
In his career, Keith has written about virtually every subject imaginable and had the pleasure of interviewing many prominent Canadians, including Nobel laureate Michael Smith, Peter C. Newman, David Suzuki, Pierre Berton, Kim Campbell, Evelyn Lau, Timothy Finley, Raffi and Gordie Howe. Keith also writes fiction and his short stories have appeared in the Adirondack Review, SNReview, and Paradigm Journal. In his spare time, Keith is an avid recreational hockey player. He and his wife also enjoy ballroom dancing. A lifelong resident of southern Vancouver Island, Keith traces his roots in the region to the late 1800s when his great-grandmother arrived in Victoria with her family. A father of four and grandfather of three, Keith has a large extended family of his own.
About Market IQ marketing & advertising designer Jacqueline Rimmer
Jacqueline Rimmer has over 10 years experience in the marketing communications & graphic design industry. In 1998, she graduated from Graphic Design school at The Pacific Design Academy in Victoria, BC, and in 2002 went on to broaden her talent and education by graduating with a New Media Studies diploma at Computer Masters, also located in Victoria. Her expertise spans from advertising/marketing design and collaborative strategy to corporate branding/promotion to producing web graphics and multimedia. She has spent several years specializing in creating compelling concept-driven advertising, high-impact marketing communications materials and effective web design.
One of Jacqueline’s best attributes is the ability to successfully produce and manage complex design projects from concept to finish with attention to detail and efficiency while maintaining consistently high artistic standards. Over the years, Jacqueline has worked both as a freelance and full-time designer with a variety of clients and local businesses to produce award-winning creative work. Her problem solving approach has since evolved into a focused offering of research and strategy-based brand identity design centered on bottom-line results for the clients’ marketing challenges.
Jacqueline is currently working as a part-time designer with a local company and working as a part-time freelance designer – in addition, she is a full-time mother of 2 boys. She continues to enjoy the task of being challenged with her work, and invites new and engaging opportunities to expand her professional abilities.
About Market IQ video production leader Ted Kuzemski
Ted’s experience in film and video production, television broadcast, still photography and multimedia is extensive. For the past 28 years, he has worked full time in the broadcast industry, taking on a variety of roles in a diverse field. By trade, Ted is a photographer, cinematographer, videographer and editor.
Ted’s motion picture experience includes complex studio and location productions for regional and national TV series, national, regional and local image ad campaigns, documentaries, instructional, educational and marketing videos, web videos and live broadcast. Productions include high definition and standard definition video, and 16mm and 35mm motion picture film.
His still photography experience includes commercial work for international, national, regional and local clients, portrait, fashion, food, wedding, landscape, sports and event photography with an e-commerce website. His images are currently displayed on outdoor billboards, bus-boards, banners, in several print publications, on the web and broadcast television.
Over the years, Ted has had the opportunity to diversify his skills, performing the following functions at a high level:
- Director of Photography for film & video production
- Still photographer
- ENG & EFP video cameraman
- Copy writer
- Video & film editor
- Digital & web designer & graphic artist
- Focus puller
- 1st & 2nd assistant cameraman
- Sound recordist
- Lighting director
Currently providing true multimedia services to a variety of clients that utilize still and motion pictures, for print, the web, and broadcast, Ted was one of the first photographer/videographers in the nation to utilize the Canon 5D mkII full frame digital camera, to provide broadcast quality full HD 1080p video, and 21mp digital still images. He has been capturing both stills and video for clients on the same shoot, and also providing them with new web and print designs. Production equipment worth almost $100,000 includes still and motion picture equipment for studio and location work, as well as the latest generation Mac Pro work station for post production and design.